Research on the Cultivation Path of E-commerce Talents for New-type Professional Farmers
Author:Yan Jin, Huaiyu Liu, Jun xiang Miao Author Unit: School of Economics and management, Zhejiang Ocean University, Zhoushan 316000, Zhejiang, Peoples Republic of China Department of English, NingboTech University, Ningbo 315100, Zhejiang, Zhejiang, Peoples Republic of China
Abstract：It is an important way to explore the training mode of farmer e-commerce under the background of rural revitalization for cultivating farmer e-commerce talents and promoting the development of rural economy. Research shows that problems such as insufficient government support have been generally existing in the current farmer e-commerce talents training. Combined with the experience of the successful case of Bantang Township College, the implementation path of farmer e-commerce talent training is unveiled from the aspects of government, object, mode, etc. in order to provide inspiration and reference for the development of rural e-commerce and new farmers education and training mode.
Keywords：Rural revitalization; Rural e-commerce; New professional farmers; Farmers vocational education; Personnel training
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