Research on Graphic Art of " blessing, wealth, longevity and happiness" Auspicious Red Envelope in Lingnan
Author:Xiawang Jiang, Zixian Shi Author Unit: Hunan University of Technology, Zhuzhou, Hunan 412000
Abstract:The traditional auspicious figure of Lingnan is formed under the background of Lingnan culture. It comes
from life and is higher than life. In this paper, from the Lingnan regional folk culture as the starting point,
taking auspicious red packets as the research object, the author explores the graphic content of the blessing,
wealth, longevity and happiness auspicious red packets under the Lingnan regional culture, and analyzes the
artistic characteristics of auspicious red packets with unique local characteristics.
Keywords:Lingnan culture; Auspicious red envelope; Graphic art
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